There are two big challenges in using Facebook for business: building the number of ‘Likes’ for your Page and getting your posts noticed on a user’s Wall among the numerous posts by a user’s Friends and other Pages that are so easy to ‘Like’ these days. Many businesses are running competitions on Facebook as a way to address these challenges. Big brands are finding competitions a great way to get to the top of the Facebook numbers game.  On December 17, 2010 The UK’s Independent newspaper reported that Kit Kat’s Break by Break competition “in combination with the advertising campaign around the brands 75th birthday has led to fans flocking to the brands’ Facebook page

Originally posted here:
Facebook Competitions – 5 Things You Should Know Before You Start One

Tags: facebook, SEO, social networking

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